Pharma Performance Club Incentive

Pharmaceutical Incentive

The Brief

Tasked with creating a “signature event” for our client, with 350 participants to wow, we got to work building ideas which culminated in a quirky event, and one which would fit their dream of an Australian incentive in the Aussie bush.

The Results

Our research identified a high percentage of participants were particularly interested in wine. With large numbers, and a bush experience paramount, we designed and showcased a Hunter Valley Wine day, as part of their 5 nights in Sydney. A carnival atmosphere was created with a range of activities including an interactive, meet the growers fresh produce market, Australia farm demonstrations with indigenous animals, working cattle dogs and whip cracking. Wine games, including grape stomping and grape throwing further enhanced a day which was truly unique and which left a tangible emotive impression.

“A trip of a lifetime” was the feedback from our client.


We just want to thank you and express our sincere gratitude for all of the hard work you did on the recent Premier Performers Club in Sydney. The event was truly flawless!

Your attention to detail was remarkable – from the room diagrams to the 19 page specs on our off site Hunter Valley Event – every question we had was answered before we could even ask. All of the information or clarifications we requested were acknowledged and responded to immediately – which is amazing with the international time difference. Both my team and my clients felt that we didn’t need to worry about anything because “ID had it”.

Your Hospitality Desk staff were outstanding all week. The participants felt so comfortable with them and they even were named in the post-event survey from some of the participants for giving such great customer service. They and all of the ID staff throughout the week were invaluable.

We hope that we have more programs in Australia because we can’t wait to work with the ID Team again! They truly made our jobs easier from start to finish.

Thank you so much for creating a program that was truly unforgettable.”

Contact Us

Please use the contact form to contact us.

    australia map